Freyr
Life’s work carried forward
You can change this at any time.
All of The Briefing
Read 26 October 2026 · 2 min read

Freyr Investment Management launches

Freyr Investment Management today announces its launch, entering the market at a time of significant change for advisers and the families they support.

IFA Magazine

Against a backdrop of rising inheritance tax receipts and frozen thresholds, with most unused pensions set to fall into the estate from April 2027, Freyr identified a gap in the market for a transparent and clearly priced service that targets higher returns as well as tax relief, with access to capital typically available quarterly.

Over the coming decades, £5.5 trillion is estimated to pass between generations in the UK1 and inheritance tax receipts are forecast to rise by 75% between 2024/25 and 2030/312. For advisers, this is expected to drive a growing number of complex conversations around retirement, inheritance and long-term wealth preservation.

The firm’s core proposition, the Freyr Estate Planning Service, is designed to qualify for Business Relief and invests in...

Read the full article on IFA Magazine here.

Enter your email to view this

Tell us where to reach you and we'll take you straight to it. You'll only be asked once.

Freyr keeps your email address and what you opened so we can follow up with you. We won't share it.